Soft Baits

Yum Dinger 5"

The YUM Dinger was designed to be fished in a variety of ways, Texas rigged, wacky style, on a Carolina rig and even pitched into heavy cover. This soft plastic bait presents a very subtle life-like...

Big Bite 1.5" Crappie Tubes (10 Pack)

We have a huge variety of Crappie Tubes for every situation you might come across, all year round and all across the country. Between two sizes, with or without glitter, one, two, or three color, and...

Fat Baby Craw 3.75"

Flip and pitch the Gary Yamamoto Fat Baby Craw into thick cover for big fish—bass in the grass won't stand a chance! With its fatter body, the Fat Baby Craw makes an excellent compact jig trailer. It...

Mustad Goby Paddle Tail

Gobies are an invasive species found in the Great Lakes and Northern Regions. Ideal for Smallmouth Bass, Walleye, and Northern Pike. Cast and retrieve or slow drift on bottom. Available in Paddle...

Rapala WildEye® Live Anchovy

The WildEye® Live series is the most realistic series of baits available. Internally weighted body creates an incredibly life-like swimming. The realistic color patterns and shape of the bait is...

Yamamoto "Kreature" Soft Baits

Slightly heavier than a 5-inch Senko, Yamamoto's 4-inch Kreature can be cast weightless for a slow, horizontal descent. Raise your rod tip, and you can burn it back across the water's surface like a...

Gulp!® Extruded Nightcrawler

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Lifelike taste and texture Durable, easy to...

Kalin's 3" Triple Threat Grub (10 Pack)

What others call new technology, we have been doing for 15 years.  Triple Threat Grubs feature tri-color patterns that imitate game fishes natural prey.  Patented design produces maximum action at...

Big Bite Baits 4" Disc Worm

The Disc Worm is classic shape that still catches ’em today. The ringed body puts off vibration and moves water in conjunction with the curly tail, and the round head makes rigging easy. Another...

Big Eye Jig

The Big Eye Jig combines the classic "Bullet" style jig head, brightened up with chartreuse paint inserted into a Delta 8.5" Double Fin Plastic Tail with a curly skirt collar. The soft plastic parts...

Crappie Magnet Slab Bites

Adding bait between the tails of a Crappie Magnet body increases the amount of bites you can get when fishing with the Crappie Magnet. We created a more durable bait to increase hits but stay on the...

Jumbo Twin Tail

The Twin Tail is made out of extremely durable plastic that can withstand many hits. It features two tails that swim wildly creating a lifelike action and vibration. The Twin Tail is available in a...