Soft Baits

Gulp!® Extruded Bloodworm

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! No two alike - just like live Great replacement for live bloodworms! Features Gulp! extreme scent...

Squirley Shirley 8oz

The long tail on this jig creates an erratic action that is sure to entice Cod and Halibut. It comes with a white painted lead head, realistic eyes and a large barded single hook. WARNING: Cancer and Reproductive Harm -www.P65Warnings.ca.gov

Berkley PowerBait® Minnow (4")

DESCRIPTION Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18...

Big Bite 1.5" Crappie Tubes (10 Pack)

We have a huge variety of Crappie Tubes for every situation you might come across, all year round and all across the country. Between two sizes, with or without glitter, one, two, or three color, and glow in the dark options, we’re sure to...

Big Bite Baits 2" Triple Tip Grub (10 Pack)

The Triple Tip Grub is unique because the tail splits into three at the end, giving it a different look and a unique vibration in the water. WARNING: Cancer and Reproductive Harm -www.P65Warnings.ca.gov

Gibbs Delta 4.5" Hoochy Rigged

These Premium Yamashita soft Baits are manufactured in Japan using high quality specialty vinyl. These squids feature a soft and supple unique material and offer a life like action when trolled behind a Flasher or Dodger.    WARNING: Cancer and...

Gulp!® Squid

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Looks, feels and smells like live squid Rig on a jig-head, a dropper loop or a Carolina rig Features...

Mr. Crappie Lightning Shad

Developed in collaboration with Wally Marshall, Mr. Crappie, Strike King®'s Mr. Crappie® Lightning Shad is a soft plastic bait that displays a baitfish profile with a unique tapered tail that causes the bait to quiver and move, garnering the...

Mr. Crappie Slab Slanger

Mr. Crappie's Shoo Shiner is a hand tied feather jig that is designed for the all-around angler with panfish as their target. Built on the Teen-Zee Sausage Head profile, this hand tied hair jig comes in colors hand chosen by Wally Marshall himself. The...

Mustad 4.5" Finesse Worm

The Finesse Worm stands out with its thicker body, gradually tapering from head to tail like a baseball bat. This design adds subtle bulk to the traditional finesse profile. Through strategic manipulation of hook placement and weight distribution, the...

Squirley Shirley 6oz

The long tail on this jig creates an erratic action that is sure to entice Cod and Halibut. It comes with a white painted lead head, realistic eyes and a large barded single hook. WARNING: Cancer and Reproductive Harm -www.P65Warnings.ca.gov

Strike King KVD Perfect Plastics Finesse Worm

KVD PERFECT PLASTICS FINESSE WORM 5" The Strike King® KVD Perfect Plastics Finesse Worm is the softest, saltiest plastic ever produced, and even better, features Strike King's exclusive Coffee Scent technology. Coffee adds to the appeal, as it masks...