Soft Baits

Z-Man Finesse TRD

DESCRIPTION The Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has been gaining momentum nationwide as a subtle and easy-to-master, yet amazingly effective,...

Atlas Mike’s Sac Attack

Some anglers prefer Atlas Mike’s Sac Attack plastic cluster eggs over the real thing! Maybe it’s because they stay on a hook super long. Maybe it’s because they are so easy to use. Just pull them out of the jar and starting rigging them...

BnR Tackle 10mm Soft Beads

10mm: 10 beads, 10 custom T-stops BnR Tackle Soft Beads mimic the eggs that salmon, steelhead, and trout devour! The fish-catching BnR Beads are soft, pliable, and neutrally buoyant. The texture and feel are more like the eggs these anadromous fish see...

Bobby Garland® The Original 2" Baby Shad

he original baby shad provides the perfect combination of a solid body and a thin spear tail for enticing crappie and other game fish. Try holding this bait and keeping the tail from dancing and you'll get a glimpse of the irresistible action that has...

Grand Slam Bucktail Magnum- 6"

Deadly for big Kings, Halibut, Tuna. Durable epoxy head, iridescent, mother of pearl finish. Lasts, fish after fish (outlasts hootchies 10x!) Realistic- FisHair and Crystal flash bodies for the same iridescent sheen as our heads All patterns glow in the...

Gulp!® Extruded Bloodworm

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! No two alike - just like live Great replacement for live bloodworms! Features Gulp! extreme scent...

Gulp!® Squid

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Looks, feels and smells like live squid Rig on a jig-head, a dropper loop or a Carolina rig Features...

Kalin's Lunker Grub 5" (10 Pack)

The tradition continues with the Kalin's Lunker grubs. Precise, proven design provides maximum action at ultra-slow speed, the hallmark of all Kalin's baits, whether you are fishing for quarter-pound panfish or 300 lb halibut. Formula remains super soft,...

Mr. Crappie Lightning Shad

Developed in collaboration with Wally Marshall, Mr. Crappie, Strike King®'s Mr. Crappie® Lightning Shad is a soft plastic bait that displays a baitfish profile with a unique tapered tail that causes the bait to quiver and move, garnering the...

PowerBait® Trout Nuggets

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...

Squirley Shirley 6oz

The long tail on this jig creates an erratic action that is sure to entice Cod and Halibut. It comes with a white painted lead head, realistic eyes and a large barded single hook.

Strike King 3X Z-Too Soft Jerkbait

If you've never dropshotted a jerkbait, now's the time. The Strike King® 3X Z-Too Jerkbait answers the needs of the small circle of anglers who've actually tried this deadly secret presentation. Smaller than a standard jerkbait, the 3X Z-Too also...