Soft Baits

PowerBait® Power Wigglers®

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...

Z-Man 1.75" Larvaz (8 Pack)

DESCRIPTION Molded with the extra fine anatomy of an aquatic invertebrate, the 1.75-inch LarvaZ features oversized, bulbous eyes, wispy thin legs and a segmented stinger tail that moves and undulates continuously. Made to match the Micro Finesse...

Atlas Mikes Zekes Sierra Gold

Zeke’s Sierra Gold Floating Trout Bait – It’s the original floating trout bait!  Zeke’s Sierra Gold is a powerful combination of scents, amino acids, glitter and vibrant colors. The soft feel and elastic texture easily molds...

Z-Man Finesse TRD

DESCRIPTION The Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has been gaining momentum nationwide as a subtle and easy-to-master, yet amazingly effective,...

Berkley PowerBait® Pre-Rigged Swim Shad (4")

DESCRIPTION Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18...

Gulp!® Nemesis

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Water based scent dispersion Minnow body with relentless fish calling tail action Expand your strike...

Pautzke Fire Eggs

Pautzke’s new Fire Eggs mimic natural trout, salmon and steelhead eggs and come with affordability in mind. These eggs are priced to sell and use more than 85 years of Dad Pautzke’s egg science to catch trout, salmon and steelhead. They can...

Yamamoto 4" Kut Tail

When it comes to finesse baits the Yamamoto Kut Tail worm, a.k.a. Cut Tail, has all the features you need to fool those finicky fish. The unique tail design produces a subtle action perfect for finesse fishing techniques like drop-shotting. The...

Yamamoto Double Tail Hula Grubs 5" (10 Pack)

The Yamamoto Hula Grub is one of the greatest soft baits ever poured. And, not coincidentally, one of the greatest soft bait manufacturers is Yamamoto Baits. The Yamamoto Double Tail Hula Grubs catch fish 12 months out of the year - deep and shallow. It...

PowerBait® Glitter Chroma-Glow Dough

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...

BnR Holey Worms

Holey Worms are manufactured with a hole down the center that allows you to rig your worms for drift fishing in seconds by sliding the leader through the worm. The hole eliminates worm scrunch and extends the life of your worm allowing you to catch...

Gulp!® Trout Nuggets

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Fortified with Gulp! flavor bits Pre-formed nuggets are easy to rig Floating formula floats hook in...