Soft Baits

Yum Dinger 5"

The YUM Dinger was designed to be fished in a variety of ways, Texas rigged, wacky style, on a Carolina rig and even pitched into heavy cover. This soft plastic bait presents a very subtle life-like action that even highly pressured fish can't resist...

Yum Grub 2"

Grubs are the No.1 soft plastic bait for multi-species fishing, and the YUM Grub shows fish everything they need to see to generate bites - a fat, ribbed grub-like body and a slightly oversized-thin curltail. WARNING: This product can expose you to...

Yum Lizard 6"

The new YUM Lizard is the ultimate finesse lizard. It has everything an angler needs to fool big, finicky bass -- curly legs that create motion and a long curly tail that pushes a lot of water. WARNING: This product can expose you to chemicals including...

Z-Man 1.75" Shad Fryz (8 Pack)

DESCRIPTION A bite-sized swimbait that gets eaten by crappies, panfish, trout and all species, the 1.75-inch Shad FryZ represents small shad and baby panfish--among the most preferred forage foods of big panfish. Thin, deep-bodied profile transitions...

Bandito Bug 3.3"

Is your favorite soft bait the Bandito Bug? Do you wish that it would fit better on a smaller jig? This is perfect for you. At 3.3" the Junior Bandito Bug is perfect as a jig trailer or for the picky fish that just won't bite anything else. The same...

Berkley Gulp!® Minnow 3"

DESCRIPTION The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Stop messing around with the hassles of live bait and those other plastics, and...

Bobby Garland® Mo' Glo 2" Baby Shad

The original baby shad provides the perfect combination of a solid body and a thin spear tail for enticing crappie and other game fish. Try holding this bait and keeping the tail from dancing and you'll get a glimpse of the irresistible action that has...

Canyon Jigs Mini Jig Replacement Skirts- 1.5"

All fish species will eat a Mini-jig. Trout, Bass, Crappie, Bluegill, Salmon, Steelhead and many more will eat the Canyon Plastics Mini Jig.

Gulp!® Killer Crawler

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Hollow core for lifelike feel and incredible action Still more durable than live nightcrawler Deadly...

Gulp!® Nightcrawler

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Great on spinner rigs and weedless jigheads Excellent for walleyes and bass Expand your strike zone...

Mr. Crappie Grub 2"

Strike King® & Wally Marshall are offering you his best-kept secrets in crappie fishing lures today! Over the past 25 years, Wally Marshall has been honing his skills and knowledge to bring you the best crappie lures money can buy! Ribbed...

PowerBait® Glitter Chroma-Glow Dough

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...