Soft Baits

Yamamoto Fuzzy Senko 4"

It’s the gold standard by which all stick baits are judged, but fuzzy. The Fuzzy Senko from Yamamoto Baits is exactly what it sounds like. The legendary Senko is now outfitted with threaded fine...

Yamamoto Zako Slim 3.5" (6 Pack)

The 3.5” Zako Slim from Yamamoto Baits is the perfect companion for smaller chatterbaits. Designed by Brett Hite, this updated version of the original Zako features a more sleek, compact profile that...

Yum Lizard 4"

The new YUM Lizard is the ultimate finesse lizard. It has everything an angler needs to fool big, finicky bass -- curly legs that create motion and a long curly tail that pushes a lot of water.

Z-Man 5.75" Bang Stickz

New for 2019, the Bang StickZ is a must-have when conditions call for a little bit of finesse! Designed for Neko rigging, its durable, buoyant ElaZtech construction makes for easy wacky rigging...

Z-Man TRD Bugz (6 Pack)

DESCRIPTION Taking a time-tested softbait profile, scaling it down to Ned Rig proportions, and building it from naturally buoyant ElaZtech® material results in a finesse bait that is a necessity...

Z-Man Trick Shotz (6 Pack)

Thanks to their remarkably soft, pliable, buoyant, and 10X Tough ElaZtech® construction, 3.5" and 4.2" Trick ShotZ™--Z-Man's first specifically designed drop shot baits--feature limber, ribbed bodies...

Zaks Squirm Worm - Orange 6oz

The long tail on this jig creates an erratic action that is sure to entice Cod and Halibut. It comes with a white painted lead head, realistic eyes and a large barbed single hook.

Atlas Mikes Glitter Glo Mallows

Mike’s Glitter Glo Mallows.  Trout anglers love Mike’s Mallows because they are specially treated and scented to attract trout. They are easy to use and can be fished alone or in combination with...

Atlas Mike’s Sac Attack

Some anglers prefer Atlas Mike’s Sac Attack plastic cluster eggs over the real thing! Maybe it’s because they stay on a hook super long. Maybe it’s because they are so easy to use. Just pull them out...