Soft Baits

Strike King Rage Swimmers - 3.75"

Delivering advanced versatility and a wide-reaching attraction, the Strike King Rage Swimmer provides anglers with universal appeal that can be utilized with a wide-range of tactics. Poured with an innovative rib design, the Strike King Rage...

Swimbaits: Keitech Easy Shiner 5" (5 Pack)

The Easy Shiner has a wide-wobbling rolling action that drives predator fish wild! The finely cut tails cause the bait to swim perfectly at even the slowest speeds. The Easy Shiner has become a staple in the Tournament Angler's arsenal thanks to our...

Swimbaits: Keitech Fat Swing Impact 3.3" (7 Pack)

The Keitech FAT Swing Impact redefines swimbait performance.  Keitech's revolutionary two-tone injection process uses several different types of salted plastics to achieve perfect balance & action. The most impressive feature of these great swim...

Swimbaits: Keitech Fat Swing Impact 3.8" (5 Pack)

The Keitech FAT Swing Impact redefines swimbait performance.  Keitech's revolutionary two-tone injection process uses several different types of salted plastics to achieve perfect balance & action. The most impressive feature of these great swim...

Swimbaits: Keitech Fat Swing Impact 4.3" (5 Pack)

The Keitech FAT Swing Impact redefines swimbait performance.  Keitech's revolutionary two-tone injection process uses several different types of salted plastics to achieve perfect balance & action. The most impressive feature of these great swim...

Swimbaits: Keitech Fat Swing Impact 4.8" (5 Pack)

The Keitech FAT Swing Impact redefines swimbait performance.  Keitech's revolutionary two-tone injection process uses several different types of salted plastics to achieve perfect balance & action. The most impressive feature of these great swim...

Swimbaits: Keitech Fat Swing Impact 5.8" (4 Pack)

The Keitech FAT Swing Impact redefines swimbait performance.  Keitech's revolutionary two-tone injection process uses several different types of salted plastics to achieve perfect balance & action. The most impressive feature of these great swim...

Trench Hawg 4.65"

Designed by the Googan Squad, the Googan Baits Trench Hawg is a long bait is packed with features from head to tail! It's unique shape and flange create a tons of water displacement which is sure to entice bites. Pull out the Trench Hawg and combat the...

Yamamoto 1.5" Fuzzy Nut (6 Pack)

The Yamamoto Fuzzy Nut appears odd at first glance, but once you see it in the water and see how the fish react to it, you’ll look at it in an all-new light. The 1.5" Fuzzy Nut lives up to its name thanks to...

Yamamoto 6" Senko

The Senko is a staple in the fishing world. The original soft-plastic stickbait comes in sizes ranging from 3 inches up to 7, and it has become the #1 choice of anglers everywhere. “Iconic” is an understatement – the Senko has...

Yamamoto Double Tail Grub- 4"

The Double Tail Grub knows how to make a splash. 20 per pack, the Double Tail Grub offers a simple, timeless profile that that bass seem to lock in on. The Double Tail Grub excels as a jig trailer where it's shape and size appeal to crawfish eaters...

Yamamoto Double Tail Grub- 5"

The Double Tail Grub knows how to make a splash. 20 per pack, the Double Tail Grub offers a simple, timeless profile that that bass seem to lock in on. The Double Tail Grub excels as a jig trailer where it's shape and size appeal to crawfish eaters...