Yum

Yum Break'n Shad

The Break'n Shad features a baitfish profile and produces an erratic, darting action when twitched. A deep belly slot makes rigging and setting the hook easy and sure. WARNING: This product can...

Yum Dinger 4"

The YUM Dinger was designed to be fished in a variety of ways. Texas rigged, wacky style and even pitched into heavy cover. This soft plastic bait presents a very subtle life-like action that even...

Yum Dinger 5"

The YUM Dinger was designed to be fished in a variety of ways, Texas rigged, wacky style, on a Carolina rig and even pitched into heavy cover. This soft plastic bait presents a very subtle life-like...

Yum Grub 2"

Grubs are the No.1 soft plastic bait for multi-species fishing, and the YUM Grub shows fish everything they need to see to generate bites - a fat, ribbed grub-like body and a slightly oversized-thin...

Yum Lizard 4"

The new YUM Lizard is the ultimate finesse lizard. It has everything an angler needs to fool big, finicky bass -- curly legs that create motion and a long curly tail that pushes a lot of water...

Yum Lizard 6"

The new YUM Lizard is the ultimate finesse lizard. It has everything an angler needs to fool big, finicky bass -- curly legs that create motion and a long curly tail that pushes a lot of water...

Yum Money Minnow 5"

The YUM Money Minnow is the original soft-plastic minnow designed for all fishing situations and water conditions. The big paddle tail swims even when retrieved in slow motion. WARNING: This product...

Yum Swim'n Dinger 4"

The Swim’n Dinger is a heavily salted, slow-sinking bait with a swimming-action paddle tail that swims with an exaggerated side-to-side action. The design of the Swim’n Dinger allows this...