Soft Baits

Kokanee Hoochie

You can't have too much UV. Introducing the Smile Blade® Kokanee Hoochie single pack, a multiple derby winner featuring a UV Glo® Burst Smile Blade® and a clear high UV hoochie that kokanee simply cannot resist.  WARNING: Cancer and...

P-Line Geisha Squids

The 2.5” Geisha Squid has been designed with a unique, hand tied set of shimmer scales. These scales impart an erratic action which cause the skirt to pulsate and swim without the need for a dodger. The Geisha Squid was designed as a trolling bait,...

PeeWee Wiggle Hoochie

Unbelievable look and action. Fitted with a crank-style Wiggle Hoochie™ Bill and a UV body, this kokanee, trout and salmon lure has an irresistible action. WARNING: Cancer and Reproductive Harm -www.P65Warnings.ca.gov

Grand Slam Bucktail Magnum- 6"

Deadly for big Kings, Halibut, Tuna. Durable epoxy head, iridescent, mother of pearl finish. Lasts, fish after fish (outlasts hootchies 10x!) Realistic- FisHair and Crystal flash bodies for the same iridescent sheen as our heads All patterns glow in the...

Mad River Steelhead Worms- 6"

They are made of soft & supple yet durable plastic. For Rigging, Drift fishing, thread these worms using the available Steelhead Worm rigging kit with detailed instructions. Add a Hard Fish Pill for extra flotation to keep worm out of snags and in...

Zaks Super Magnum Squid 8" (2 Pack)

The Zak 8" Super Magnum Squid is guaranteed to tickle the nerves of Halibut and Rock Fish couring the depths of the ocean looking for an easy meal. The soft vinyl tentacles offer a lifelike motion that predatory fish find hard to resist. Paired up with...

Balls O' Fire Salmon Eggs

When we say that our Balls O’ Fire are our heritage, we’re not kidding. Our eggs are the product of hand-crafted attention to detail and insistence on the highest quality in the world. Just like ‘Dad Pautzke’ demanded. WARNING:...

Trout Magnet™ 50pc. Body Pack

The Trout Magnet™ 50pc. body pack contains (50) bodies. * Jig Heads are not included, we recommend using Trout Magnet™ Jig Heads 1/64oz. • TROUT AND OTHER SPECIES: This lure catches anything that swims and will outfish any lure...

PowerBait® Power® Honey Worm

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...

PowerBait® Floating Mice Tails 3"

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...

Grand Slam Bucktail Needlefish- 4"

Our personal favorites for winter and spring kings. Also deadly year round when fish are feeding on needlefish. Durable epoxy head, iridescent, mother of pearl finish. Lasts, fish after fish (outlasts hootchies 10x!) Realistic- FisHair and Crystal flash...

Chasebait Squid

Designed to be the most realistic Squid ever made. The wings will mesmerize you with the most realistic roll and swim action just like a real squid.  With custom 3D squid eyes, custom scent, contracting tentacles and extended candles that flutter...