Swimbaits

Strike King Rage Swimmers - 3.25"

Delivering advanced versatility and a wide-reaching attraction, the Strike King Rage Swimmer provides anglers with universal appeal that can be utilized with a wide-range of tactics. Poured with an innovative rib design, the Strike King Rage...

Rapala WildEye® Live Herring

The WildEye® Live series is the most realistic series of baits available. Internally weighted body creates an incredibly life-like swimming. The realistic color patterns and shape of the bait is backed up with 3-D holographic WildEye®,...

2 1/4" Sassy Stingum

The Mister Twister 2¼ inch Sassy Stingum is made with a super soft formula that allows the lure to give off maximum action in the water. This life-like action is what can turn a slow day of fishing into a fishing frenzy in no time. The key to the...

4" Thumper Tail

Fish-Field Swimbaits feature a solid body construction with a big paddle tail that produces a wounded fish vibration throughout the water column. Cast and retrieve, jig it up and down, or even slow-troll to produce strikes. You will catch more Tuna,...

6" Daingerous Swimbait (Deep Model)

The Loaded Daingerous Swimbait revolutionizes the soft-bodied swimbait market with its innovative line-thru top-hook design, which is made possible by a patented hook-harness. The Daingerous Swimbait’s Loaded configuration features a magnetized...

6" Daingerous Swimbait (Shallow Model)

The Loaded Daingerous Swimbait revolutionizes the soft-bodied swimbait market with its innovative line-thru top-hook design, which is made possible by a patented hook-harness. The Daingerous Swimbait’s Loaded configuration features a magnetized...

6" Thumper Tail

Fish-Field Swimbaits feature a solid body construction with a big paddle tail that produces a wounded fish vibration throughout the water column. Cast and retrieve, jig it up and down, or even slow-troll to produce strikes. You will catch more Tuna,...

Berkley Finesse Swim Jig

DESCRIPTION Topped off with an irresistible PowerBait® flavored skirt and a Fusion19™ hook, the Berkley® Swim Jig features all the right things in all the right places for a high-quality jig that simply puts more fish in the boat. ...

Berkley Gulp! Paddleshad

DESCRIPTION The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! FEATURES Lifelike baitfish profile with optimized nose for rigging jigheads Soft...

Berkley PowerBait® Pre-Rigged Swim Shad (2")

DESCRIPTION Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18...

Berkley Swim Jig

DESCRIPTION Topped off with an irresistible PowerBait® flavored skirt and a Fusion19™ hook, the Berkley® Swim Jig features all the right things in all the right places for a high-quality jig that simply puts more fish in the boat. ...

Chatterspike™ 4.5" (5 Pack)

Crafted by the original ChatterBait® company, the 4.5-inch ChatterSpike refreshes your favorite bladed jigs and spinnerbaits with lively, seductive motion. Unlike other trailers that can overpower and minimize blade-driven vibration, the...