Soft Baits

Strike King Coffee Fat Tube 2.75"

Like you, big bass love the smell of coffee in the morning. That makes the Strike King® Coffee Fat Tube a natural choice when the fish need a wake-up call. Flavorful as ever, the Fat Tube has a shorter length than the top-selling original, while...

Strike King KVD Dream Shot Opt 4"

Designed by Kevin VanDam, the Strike King® KVD Dream Shot softbait gives you the dropshotter's version of the popular Strike King Caffeine Shad. Molded from super-soft plastic, the KVD Dream Shot features a hinged tail section that quivers and shakes...

Strike King KVD Perfect Plastics Ocho 5"

This 8-sided beast takes the concept of the soft jerkbait to another level. Like a faceted bead vs. a round bead, the Strike King® KVD Perfect Plastics Ocho's smooth beveled sides reflect light in different directions, creating a flash effect unlike...

Strike King KVD Sexy Frog

KVD SEXY FROG The KVD Sexy Frog is one of the finest, feature-packed, frog-style baits yet from Strike King®. Chief among its features are a sealed nose, which minimizes water entry, and a free-floating rattle to create the noise needed to get...

Strike King Rage Chunk 2.5"

RAGE CHUNK 2.5" The Strike King® Rage Tail® Chunk's short, fat body tempts finicky fish with a tasty meal while the extra-large pincers swirl and twirl for eye-catching action. For best results, fish the Rage Tail Chunk as a jig trailer for...

Strike King Rage Swimmers - 3.75"

Delivering advanced versatility and a wide-reaching attraction, the Strike King Rage Swimmer provides anglers with universal appeal that can be utilized with a wide-range of tactics. Poured with an innovative rib design, the Strike King Rage...

Trench Hawg 4.65"

Designed by the Googan Squad, the Googan Baits Trench Hawg is a long bait is packed with features from head to tail! It's unique shape and flange create a tons of water displacement which is sure to entice bites. Pull out the Trench Hawg and combat the...

Yamamoto Double Tail Grub- 4"

The Double Tail Grub knows how to make a splash. 20 per pack, the Double Tail Grub offers a simple, timeless profile that that bass seem to lock in on. The Double Tail Grub excels as a jig trailer where it's shape and size appeal to crawfish eaters.

Yamamoto Double Tail Grub- 5"

The Double Tail Grub knows how to make a splash. 20 per pack, the Double Tail Grub offers a simple, timeless profile that that bass seem to lock in on. The Double Tail Grub excels as a jig trailer where it's shape and size appeal to crawfish eaters.

Yamamoto Double Tail Hula Grubs 4" (10 Pack)

The Yamamoto Hula Grub is one of the greatest soft baits ever poured. And, not coincidentally, one of the greatest soft bait manufacturers is Yamamoto Baits. The Yamamoto Double Tail Hula Grubs catch fish 12 months out of the year - deep and shallow. It...

Yum Break'n Shad

The Break'n Shad features a baitfish profile and produces an erratic, darting action when twitched. A deep belly slot makes rigging and setting the hook easy and sure. WARNING: Cancer and Reproductive Harm -www.P65Warnings.ca.gov

Yum Lizard 4"

The new YUM Lizard is the ultimate finesse lizard. It has everything an angler needs to fool big, finicky bass -- curly legs that create motion and a long curly tail that pushes a lot of water. WARNING: Cancer and Reproductive Harm -www.P65Warnings.ca.gov