Hard Baits

Luhr Jensen Krocodile® - 1/2oz

SIZE: 12 (2-11/16")WEIGHT: 1/2 oz. Start on any high mountain lake. Follow the water through countless rivers that increase in size before finally reaching ocean estuaries. Continue to the beach, pass the near shore structure, and head into the...

Luhr Jensen Super Duper Spoon- 1 3/4"

SIZE: 506 (1-3/4") WEIGHT: 1/4 oz. In the world of trout fishing, if there ever was an "America's Lure" it may very well be the Super Duper. Its unconventional "U" shaped design catches water and creates a swimming action game fish find...

Macks Wedding Ring® Pro- #4

The Wedding Ring Classic turns Pro with a Smile Blade and an extra sharp hook. Troll the Wedding Ring Pro behind a Sling Blade or Double D Dodger to effectively put more trout, kokanee and walleye in the boat...

Mustad Ultimate Frog Stride Bait

The LIVETARGET Ultimate Frog mimics a vulnerable frog exposed in open water, ready to flight. Pull it to replicate the stride of a fleeing frog. Designed to sit in the water like a resting frog, angle specific. When twitched or pulled, the lure strides...

Nomad Design DTX Minnow 145 Shallow FLT 5-3/4"

LENGTH 5-3/4" WEIGHT 2oz DEPTH 10ft ACTION Shallow Floating HOOKS FITTED BKK Viper 4X Trebles 2/0 USES Casting - Trolling 1.5-10kn   The shallow running DTX MINNOW 5-3/4” is a revolution in trolling minnow,...

Rapala Jointed Shad Rap - 2 3/4"

Wide swimming jointed action with a loud rhythmic rattle mimics and exaggerates the action of a wounded baitfish. Suspending on pause just like the real thing, it is just too much for even the wariest fish to resist. Lightweight and durable plastic body...

Rapala Jointed® - 3 1/2"

With a slight exaggeration of the unique Rapala "baitfish in distress" swimming action, the Jointed® gets the undivided attention of otherwise disinterested gamefish. This articulated, or "broken-back" bait can be fished top-to-bottom. Swimming...

Rapala Original Floating® - 3.5"

RUNNING DEPTH: 3'-5' BODY LENGTH: 3-1/2" (F09) WEIGHT: 3/16 oz. BOUYANCY : Floating The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted...

Rattlin' Rapala® - 2"

Sound heightens curiosity in fish and triggers investigation. These lures actually have sound frequencies that are harmonic, uniform and "in tune" with nature. This secret of sound combined with the legendary Rapala® "wobble" is what make this lure...

Silver Horde 4" Single Hook Plug

Originally manufactured in the Pacific Northwest over Fifty years ago. Silver Horde Plugs are still made using a time-honored tradition of hand made quality. Anglers throughout the world have found the legendary Silver Horde's produce a powerful...

Simon Switchblade 360 Spinners

Introducing the Simon Switchblade Spinners on Rocket Red, with flame beads and tubing – a game-changer in spinner fishing that revolutionizes how you swap blades, saving you valuable time on the water and preserving your meticulously crafted...

Strike King Rocket Shad

As seen on the TV show, "One More Cast" featuring Shaw Grigsby, the Strike King® Rocket Shad™ is built for speed. You can cast it farther, retrieve it faster and cover more water than ever before. It is the perfect schooling fish lure and a...