Soft Baits

PowerBait® Floating Mice Tails 3"

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...

Rocky Mountain Tackle Bill Fish Squid

Rocky Mountain Tackle Bill Fish Squid -The Bill Fish Squids combines cutting edge technology with Rocky Mountain's highest quality squid skirts to give you an erratic action that you have never seen before! High quality squid skirts Erratic action

Addicted Squid Twitch

Designed alongside the Addicted Fishing team in the Pacific Northwest, the new Mustad & Addicted Hootchie Twitching Jigs utilize high-quality squid skirts with an assist-style coated cable setback hook located at the ideal position for solid hooksets...

P-Line Sunrise Squid 2.5"

DESCRIPTION The P-Line Sunrise Squid is the perfect bait for a number of different species. From ocean salmon trollers using the 4.5 inch size, to albacore fishermen rigging the 7.5 inch models in “Daisy Chains”, to marlin fishermen...

Pink Worm Jig Heads

DescriptionOur Pink Worms Jigs are wildly effective for both summer and winter steelhead. Custom wire keepers molded into the jig head hold your worm securely for hours of hassle free fishing. We added a small dot to the body of the worm allowing for...

Gulp! Alive!® Fish Fry

Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the bait back in the jar to ReCharge its effectiveness. You don't have to deal with the hassle of live bait...

PeeWee Wiggle Hoochie

Unbelievable look and action. Fitted with a crank-style Wiggle Hoochie™ Bill and a UV body, this kokanee, trout and salmon lure has an irresistible action.

PowerBait® Power Nuggets®

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...